After upgrading my computer with a better motherboard, faster CPU and more memory, I noticed that I was unable to purchase or rent movies from Zune market place. After selecting a movie and clicking the rent or buy button, it gave me an error saying that I didn’t have rights to perform that action. I knew right away it had something to do with media usage rights. DRM is tied to the system hardware. I thought it was only tied to the serial number of my hard drive. Since I’m using the same drive, it has to be tied to the motherboard or CPU. Whatever the case, I needed to reset the DRM store my PC. Luckily this is very easy to do in Windows 7 or Vista.
You simply have to follow these steps…
1. Find your existing DRM folder and rename it to something else. I renamed it to DRMBackup.
2. Next you have to run Internet Explorer with administrative rights. Click on your Orb, do a search for Internet Explorer. Locate Internet Explore in the list, right click it and select “Run as administrator”.
3. Paste the following link into the new Internet Explorer window that is running in administrative mode.
http://drmlicense.one.microsoft.com/Indivsite/en/indivit.asp
You don’t have to close other IE windows for this to work.
4. Follow the instructions on the website to reset or upgrade your DRM store. It will give you a new license for media content.
Note: When you click Upgrade, your computer will connect to a Microsoft-operated Internet site and send information about your digital media player, including a unique hardware identifier. No information will be sent that can be used to personally identify you or track your activities. Microsoft will then upgrade the security components of your digital media player to ensure that it runs with optimal security.
Enjoy
